berkayost
1
Assalamu Alaikum Wa Rahmatullahi Wa Barakatuh.
I am reaching out because I’ve recently noticed an increasing trend that deeply concerns me. It seems that some businesses are exploiting Islam for commercial purposes, using religious symbols and terminology as mere marketing tools to attract Muslim consumers. For example, I’ve seen products like candies being excessively advertised as “halal” in a way that feels more like a sales gimmick than a genuine adherence to Islamic principles. I even came across a watch with Arabic numerals being labeled as a “Muslim watch” — a description that feels unnecessary and exploitative.
As a Muslim, I find this troubling. It feels as though the sacredness of our faith is being reduced to a marketing strategy. I would greatly appreciate your guidance on this matter. Are there any perspectives from the Hanafi school regarding the misuse of religion for personal or commercial gain? I believe that such practices not only mislead consumers but also undermine the integrity of our faith.
Thank you for taking the time to read my message. I look forward to your response. BarakAllahu Feek.