The HTC Ultrapixel camera technology found on the One is intriguing, partly because it goes against the grain of current convention and reduces the raw megapixel count rather than increasing it. There is method in this apparent madness, as we will discuss.[/quote]
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So while Nokia's Lumia 1020 may be taking on the market with a 41 megapixel sensor, HTC is doing just as well with four.[/quote]
[quote]If the One Mini does boast an Ultrapixel sensor, then this will mean that while the number of pixels on offer may be lower than many of its rivals, each individual pixel will actually be much larger than is found in a typical camera phone. This endows them with the ability to absorb 300 per cent more light, eclipsing the capabilities of comparatively priced devices with 13 megapixel cameras on board. Letting in more light means that images captured are brighter and more vibrant, even in poor lighting conditions. The sensor is combined with an F/2.0 Aperture lens, which is also able to draw in more light, outdoing Apple's iPhone 5 by 44 per cent.
Experts agree that this combination is far more important than the number of megapixels that a manufacturer slaps on marketing material, as well as being closely related to the quality of the shots that can be captured.
HTC is trying to convince consumers that they do not need to chase megapixel-heavy models if they want top notch mobile photography.
And these comments ^^^ are about the Mini handset and comparing it to the iPhone 5 :)
[quote]Under the skin is HTC's ImageChip, a powerful processing unit that is dedicated to handling all of your photography needs. It can deliver continuous autofocus that is almost instantaneous, as well as applying noise-reduction and colour compensation, all in the blink of an eye. This means that every time you push the shutter button and snap an impressive photo, you are getting plenty of help from the processor.